Where to find growth during an economic downturn is a challenge. After the year we’ve all just had, where learning to be flexible and flying by the seat of our pants wasn’t optional, it may feel a little ridiculous to even attempt goal-setting in 2021. After all, the woes of 2020 have thus far appeared to simply stretch into this new year.
EFFICIENT & EFFECTIVE
While it may seem counterintuitive to discuss increasing revenue, especially when many of your customers may still be struggling to pay their water bills, there’s still hope. There are still steps you can take today to ensure solid results in 2021. This includes more accurate metering, addressing water loss, and tackling water theft.
Operating efficiently and effectively will yield better results. Take it from Mike Alvord, director of operations for the Newhall County Water District, who selected Master Meter Octave Ultrasonic Meters to help with more accurate metering. “The Octave meters we have installed have already paid for themselves several times over,” Alvord says.
SOCIAL PROOF
The new Octave Ultrasonic meter installations have resulted in up to a 47% increase in consumption measured, not to mention a significant increase in revenue for Newhall County Water District. Read our success story on the Newhall installations and begin your journey in evaluating ultrasonic meters.
Octave Ultrasonic Meters are suited for commercial and industrial (C&I) applications with sizes 2” through 12”. They utilize industry-leading low flow sensitivity which results in recording more consumption. This is why we recommend this technology for utilities looking to increase revenue. Ultrasonic metering isn’t limited to C&I; we also offer the Sonata Residential Ultrasonic Meters. With low flow accuracy starting as low as 0.03 GPM, Sonata—available from 5/8” to 1”—ensures your utility doesn’t miss any customer consumption.
Another excellent way to increase revenue for your water utility is to tackle non-revenue water (NRW), or water loss. Meter upgrades were just the thing to address water loss for the City of Smyrna, GA. The combination of new, more accurate meters and electronic reads that eliminate human error meant amazing results. Read more about the success in Smyrna. Who wouldn’t be envious of their $2.6M increase in billable water usage in less than 10 years?
DON’T FORGET WATER THEFT
Lastly, let’s put an end to water theft. It may be a fraction of the overall water loss problem, but new meter technology will allow water utilities to move past this nuisance and drain on their resources. Look to the City of Leesport, PA, and their experience with 3G Technology for the solution to water theft.
At Master Meter, we have the technology and expertise to help you with your most ambitious goals. We’re ready to partner with you and help you discover where to find growth during an economic downturn. Let’s discuss how we can make your 2021 a year of growth.